Managing a business is akin to being on a rollercoaster! One minute you’re having the most amazing high only to swoop into a stomach-wrenching all-time low! So, is it really possible to feel good about your business?
All businesses experience some sort of challenges and even failure. If you are facing particular challenges, work hard to understand what is failing and what you are going to do about it. You have a choice to stick at it or cut your losses and walk away. Even the most successful brands started out as an idea that had to be explored and tested. Ensure you learn from your...
How often do you find yourself trying to please others? Do you always wonder what they think of you and does this make you anxious? Do you continually justify your actions so you can feel “one of the girls”? Wouldn’t it be great if you could throw off those shackles and just be yourself?
Often when you’re with others, you can become so consumed by how you think they perceive you that you mask the real you. Yet when you’re by yourself, you focus on what you’re doing and that’s when you feel most content. Try to stay in the moment and focus on what is...
Planning is key to surviving the busy summer months. Identifying the goals you want to achieve and the tasks you must complete whilst juggling family life is essential. Good planning gives you focus and drive. By listing your goals, you can create a plan of action that will help you to get each job done!
By setting clearly defined goals and targets, you will soon create a plan of action that will help you accomplish your tasks. What is great about having a physical plan is that you can celebrate your achievements as you complete each goal. You will have an accurate idea of what you need to...
Having a baby is said to be the happiest thing to happen in life and whilst I couldn’t agree more, I can’t help wondering why Mother Nature served a generous dose of guilt and flicked on the “Worry Switch” during the delivery! Since having a child, have you become a worried wreck and has this had a profound effect on your ability to be happy and relaxed in all situations? You’re not alone! Here are some tips to help you worry less and smile more!
Enjoy each day as it comes
If you find yourself continually worrying about tomorrow, you will never enjoy today. Try...
If you’ve got a great idea for your business, are passionate about achieving your goals and you are motivated to make it happen no matter what, you will become a success magnet!
Strive For What You Want In business, it pays to know exactly what you want and have an unwavering desire to get it. It is all well and good saying you want increased sales and greater market share: you have to know what you are prepared to do to achieve these goals. If you are juggling home and family life, you will have to consider potential limitations whilst finding a realistic way to achieve your...
Every business in every industry has to be competitive. To ensure you can compete in sector, you must be able to identify what makes your organisation different: what is your unique selling point (USP)? What are your strengths and how can you use these to gain greater market share? Once you have differentiated your service offering to that of your competition, exploit your USP at every opportunity to ensure your business secures more sales and grows exponentially.
Identify Your USP
You could have one or more unique selling points that make you different to the competition. A strong USP...
We all get pleasure from different things whether it be our sense of humour, activities we enjoy or experiences that shape our world. Yet despite these differences, there are many consistencies to what makes us all happy. If you struggle to find the brighter side of life, happiness could be within reach after all.
Reach Out
Enjoying fulfilling relationships based on mutual respect has an enormous influence on our happiness and wellbeing. Knowing you can rely on others to support you through life will provide a great deal of pleasure and having as few as three people with whom you can share...
The realities of motherhood often make it difficult for mums to feel in tip top condition all of the time. Sleepless nights, the juggle of home and work, and relentless domestic chores can leave you feeling depleted of energy. However, by adopting some of these tips, you can begin to change your life for the better and start to feel healthier, happier and more beautiful than ever before!
Sleep!
A good night’s sleep and young children rarely go hand in hand. However, by allowing yourself more time to catch up on some much-needed zeds, the more likely you are to feel refreshed and...
Social media is one of the greatest and most influential phenomenons of recent times and, without active profiles across a number of networks, your business could be missing out on lucrative opportunities. More and more businesses are utilising social media to build brand awareness, nurture relationships with their target audience, promote products, boost sales and improve all-round business performance. As a busy business owner, how can you effectively manage social media activity without using up all your precious time?
Keep It Separate
Always keep your personal and business social...
A brand isn’t a company name, logo or product. It is the representation of your entire business: what you offer, how you deliver it, what customers expect and you. Everything you and your business portrays is part of your brand and yours will only be successful if you truly believe in it.
If you don’t believe in your brand, why will anyone else? Unless you visibly and passionately believe in your brand – its customer promise, service, product and ethos – your business won’t stand a chance in the wider commercial community.
It may be that you are the heart and...
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