There are many reasons why mumpreneurs choose to set up their own businesses. Self-employment offers a way to achieve flexible hours, which helps mums to achieve a better life balance, respond to their children’s needs and fulfil their own job satisfaction. Whatever your motivation, setting your own goals to measure your success is key to what makes being a mumpreneur so appealing. At the beginning of a new year, establishing goals is a great way of measuring the success of your business. It also defines what you get out of being a mumpreneur.

Motivation Always remember why you became a mumpreneur in the first place. The flexibility is obviously a key factor but as beneficial are the financial incentives and the ability to generate additional household income. Personal qualities such as a pride in your achievements, use of your valuable skills and a boost in confidence are all enhanced by starting up your own business. It also allows you to express yourself and use your talents on a regular basis. As your business becomes a success, you will also gain satisfaction from the positive recognition offered by both other businesses and your clientele. 

Networking The sometimes solitary nature of being a mumpreneur means that networking offers you the chance to socialise whilst growing your business. You get to meet and chat to other adults in a child-free environment, share ideas and stories with like-minded people, and make valuable connections with the business community. Communication in business is paramount and regular networking makes it easy to connect with your target audience.  Try to make regular networking one of your goals for 2015. 

Balance What you get out of being a mumpreneur will be determined by the targets you set yourself. Remember, it’s all about creating a lifestyle and business work pattern based on your own values to suit. Set targets that will help to grow the business, whilst enabling you to enjoy quality family time. One of the biggest single reasons for most mums becoming mumpreneurs is to achieve greater flexibility in their work/life balance. This will enable you to be there for your children when they need you most.

Start your journey today – achieve confidence, balance and clarity for an easier, happier life!

Empowering Mums is on a mission to empower a million mums and mumpreneurs just like you with greater confidence, balance and clarity to activate your infinite capabilities within! Enabling you to enjoy an easier, happier life alongside running a highly successful business. Aligned with enjoying time out for an essential self-care routine that fulfils your own needs and delight in quality time spent with your children being the mum you really want to be!

For further support please contact Empowering Mums today on 01606 334 015, alternatively visit our website at www.empoweringmums.com for more information.